Are You Leveraging “Success Paths” to Attract Ideal Clients?
As business owners, we’re always thinking about where our next clients are going to come from. If we’re smart (which, of course, we are), we’re thinking about not just our …
All Prospects are Not Equal: The Importance of Targeting Your Ideal Clients
A well-thought-out strategy is essential in any business that wants to grow. Where does one begin? I’ve found the best way to solve a strategic problem is to start with …